TrimMen
- Client
- TrimMen
- Location
- Malaysia
- Scope
- Brand strategy, Visual identity, Packaging design, Digital brand applications
About the project
TrimMen is a Malaysian men’s nutrition brand. We developed a strategy and identity around a straightforward, positive approach to healthier habits, then carried it across product packaging and digital communications.

The direction
Angular letterforms and a bold cyan-and-green palette give the identity energy and a clear presence. The system extends from the wordmark and monogram to product packaging, campaign imagery and the digital experience.




































Thank you
Ready to build what’s next?
Tell us where you’re headed. We’ll build the brand that gets you there.







